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innotive.digital

Case study · Câmpeni, Romania

A website for Auto Costea, a car parts shop in Câmpeni

Auto Costea has been selling car parts in Câmpeni, Romania, since 1994. On the website we built, a driver who doesn't know the part number sends their vehicle's VIN and gets a quote back — without driving to the shop to ask.

autocostea.ro
Website built by innotive.digital for Auto Costea, on a computer
The Auto Costea website, on a phone
The home page of autocostea.ro, on a computer and on a phone.

The short answer

innotive.digital built the website of Auto Costea, a car parts shop trading in Câmpeni, Romania, since 1994. The site has twelve category pages, its fitting services explained in full, and a quote request that starts from the vehicle's VIN rather than a part number: the customer sends the 17 characters, and the shop identifies the compatible part and comes back with a price.

What we built

What a driver finds on autocostea.ro, on a computer or a phone.

  1. Quote requests by VIN

    The reason the site exists. The customer enters the 17 characters from their registration document, windscreen or door label, says which part they are after, and the shop identifies the compatible one and comes back with a price. The page also shows where to read the number from, with three places illustrated.

  2. Twelve category pages

    Engine parts, tyres, batteries, paint, oils, bodywork, filters, headlights and bulbs, brakes, timing, suspension, accessories. Each has its own page, with what the category covers and the brands stocked — not one long block of text.

  3. Fitting services, explained in full

    Air-conditioning recharge with a leak test and the exact quantity the manufacturer specifies, tyre fitting and balancing, oil filter and brake pad changes. Each service says what it involves and when it needs booking ahead.

  4. The shop's story, year by year

    The About page follows the business from the Dacia factory and the first small shop on Strada Turzii in 1994 to the new premises on the town bypass, opened in 2021. For a shop with more than 30 years in the same community, longevity is the main argument.

  5. Brands stocked, visible from the home page

    Dacia, Volkswagen, BMW, Audi, Mercedes-Benz, Opel, Ford, Renault, Peugeot, Škoda, Toyota, Hyundai — scrolling in the header, so a visitor sees within two seconds whether their car is covered.

  6. Opening hours, map and policies

    The address on Strada Moților, the opening hours, the Google map and the contact details appear in the header and footer on every page. The privacy policy and GDPR information have their own page.

Where the requests go

The shop has opening hours and the phone rings all day. The website takes the part that can wait until tomorrow.

  • VIN requests

    The form sends the VIN, the part wanted and the contact details. The shop identifies the compatible part and comes back with a quote, without the customer having driven over.

  • A direct call

    The number sits in the header, in the footer and beside every call to action. For an urgent part, a phone call still beats any form.

  • WhatsApp

    The WhatsApp button sits next to the number, for anyone who would rather send a photo of the old part than describe it.

  • Booking for fitting

    The services that need booking — air conditioning, tyres at the peak of the season — say so on their own page, with a prompt to call.

Keep exploring

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